With all of the rumors, scandalous photos, CGI animated fight scenes and remixes of Tiger Woods’s alleged voicemail message, the golfer still came out on top of Bloomberg BusinessWeek’s 2010 list of the 100 most powerful athletes.
The reason: Woods dominated on the green in 2009, and as a result has become the king of endorsements like few others have. He’s been the face of Accenture, American Express, Nike and Gillette, and the total of those deals made him $92 million last year, according to the magazine. His total earnings for the year came in at $103 million, and Woods was expected to become the first athlete to earn $1 billion in career earnings before the car crash over the Thanksgiving holiday.
Full story: Tiger Woods still considered the most powerful athlete – The Marquee Blog – CNN.com Blogs.